Wednesday, May 30, 2012

S-One Lifer Helmet in Wired Magazine

I have to admit that I have always wanted to see an S-One Helmet
in Wired Magazine. Everytime I see cameras or headphones or bike helmets
featured in their product review section I always ask myself, "How do
those products get in there. I should send those guys a helmet."

So when a friend called and said, "Dude, I saw a kid wearing an S-One Helmet
in a photo with the guy from uh ... that show where they test theories.. myth busters.."

So I got the mag and long behold there is Adam Savage and a little kid on a souped up big wheel
with an S-One Lifer Helmet. (helmet nerds can tell because you can see the
S-One Hammer Logo embroidered on the strap).

How did they get the S-One Lifer Helmet?
The photographer must be from Santa Cruz and went into the
Santa Cruz Surf and Skateshop (the one on 41st st) and bought one. And put put some SC stickers on the side.
And shot the photo for the Wired Cover. Although it didn't make the cover.

Hey Wired Guys - I'll send you some free helmets if you feature an S-One Helmet
in your next Product Guide. Email me. Chris@S-One.Com